UNLEASH YOUR WATTS WITH EVERY RIDE
MEET YOUR NEW FAVOURITE SOCKS
A SUSTAINABLE PERFORMANCE SOCK FOR REAL CYCLISTS
GIFT BOXES THAT TELL A STORY
Our thematic Limited Edition boxes always contain 4 pairs of socks, 3 Basic socks in White, Black and Color, as well as 1 Happy Feet pair to put a smile on everyone's face.
CUSTOM MADE: DESIGN YOUR OWN SOCKS OR BOX
Ideal for cycling clubs & companies 🗲 Free sock design 🗲 Most sustainable solution out there 🗲 Starting from 150 pairs 🗲 No plastics whatsoever 🗲 The highest quality Watts in a box socks 🗲 Designed in Belgium, made in Italy
ENGINEERED IN BELGIUM, CRAFTED IN ITALY
GO CYCLING, WHILE MAKING AN IMPACT
CLIMATE NEUTRAL
Our mission is to create things that last. Short-time thinking is a thing of the past, together we can change the future.
Reducing the environmental impact of our company and its products is a top priority for us. Now, we’re implementing an overall sustainability approach, with a commitment of going completely climate neutral by measuring, reducing and offsetting all carbon emissions when producing and shipping your favourite socks.
Trading fairly, saying no to plastics, going full circular, carbon offsetting, giving chances and helping others are not just shallow terms. We do what we can to make this world a better place, one sock at a time.
OUR STORY
“Sports is our passion, but also our source of inspiration for launching new planet-friendly initiatives”
It all started at University in Belgium, where founders Alexis and Sam got to know each other in the Uni Sports Center, while both training hard and aiming to perform at the highest level in their sports.
As every other student, we've had plenty of time to discuss and envision the world together. A world where cheap fast fashion products speak louder than real values. So one day, we decided to put words into action by creating a new value proposition for socks in the cycling world.
DISCOVER THE ULTRA LIMITED QR SOCK
Get your hands on our QR sock, scan your code and win prizes!
NICE TO KNOW, BEFORE YOU GO
A premium unboxing experience, matching with the high-end socks in the box. The socks feel great and stay in place during my rides, I even go running with them. Highly recommended.
A premium unboxing experience, matching with the high-end socks in the box. The socks feel great and stay in place during my rides, I even go running with them. Highly recommended.
Awesome box, it's a real fun experience to open it! The socks feel great. They're so soft I don't even notice them on my feet. Can't wait to get my next box!
Awesome box, it's a real fun experience to open it! The socks feel great. They're so soft I don't even notice them on my feet. Can't wait to get my next box!
As a pro cyclist I've tested a lot of socks, really a lot... Watts in a box are there with the best of them. I love to wear them during my longer training rides.
As a pro cyclist I've tested a lot of socks, really a lot... Watts in a box are there with the best of them. I love to wear them during my longer training rides.
It's great to finally have socks that not only look great, but feel nice as well. It's cool to always have some basic socks like white or black ones.
It's great to finally have socks that not only look great, but feel nice as well. It's cool to always have some basic socks like white or black ones.